Post by account_disabled on Mar 9, 2024 6:48:05 GMT
With friends and family — whatsapp gained relevance in the business world, and today is an excellent channel for improving the user experience with conversations. To have the credibility of being an official and verified contact by whatsapp, you must be approved on the whatsapp business api . Whatsapp business api: an ideal solution for your company the new whatsapp service for medium and large companies was launched in august 2018, being the Country Email List only one that allows the automation of conversations. Through this application, it is possible for messages received by a company's customers to be responded to promptly, in an automated manner. It is also possible, through the tool, to check user feedback, so that the experience is always improved over time and according to the feedback received. Another interesting point is that when using the whatsapp business api , you will be able to practice hybrid chat service, that is, it is possible to mix automated interactions with human interventions. One of the main advantages of having this service is the fact that consumers can be served through one of the most used channels in contemporary times, at any time.
This all guarantees greater ease and quality in the way a company relates to its audiences, generating brand strengthening. In the case of a hotel that uses automated service on whatsapp, for example, the guest can be shown the accommodation options that the establishment offers during the requested period. Similar situations can be carried out in companies in any segment, always generating more practicality for both parties, the organization and its customers. In general, we can say that the revolution in user experience is in line with technologies that intelligently enhance conversations with all customers, which does not exclude the important role of customer service employees, but places their functions at different levels. Even more strategic. Therefore, all companies must understand how technological changes contribute to a better user experience with conversations. Only then will it be possible to stay active and use applications like whatsapp correctly.
And you, how do you carry out this work in your company? Do you have any questions about the subject? Would you like to share your experience with us? Then leave a comment in the space below! This way, we can exchange experiences with you and our other readers!I gave a talk at the bots brasil event with the aim of answering the question: in the era of experience and artificial intelligence, what is customer success? Check out the learnings inspired by this talk now! Before talking about the new customer success guidelines, it is important to understand the context in which these interactions with brands, experiences and customer success are inserted. We live in a consumer society , in which we not only consume products and services, but also information, relationship formats, inspiration, etc. We consume as a form of self-expression, and brands are great social communicators in this sense: they dialogue with our values, beliefs, status, social positioning.